Shugga Hi Bakery & Cafe

When a passion for cooking is in your DNA, someday you might feel the need to share it with the public...in the form of -- what else -- a restaurant. That happened to a couple of East Nashville sisters who already had successful professional careers. It all unfolded at a place with a sweet, mysterious name: Shugga Hi.

Joe Elmore has been the host of this Emmy-award winning series since its beginnings. As the face of Tennessee Crossroads, Joe has been taking viewers to meet interesting people and explore fascinating out-of-the-way places since 1987. Joe is also a producer and co-host of Horsepower TV on Spike TV. Joe launched his TV career at WHBQ TV in Memphis, TN, where he served as weekend anchor and reporter. Later, he was chosen to co-host the station's PM Magazine show, where he produced nationally-broadcast stories. He has also done extensive work as an independent film and video producer for clients throughout the Southeast.